Great 1970 Original Mopar Ad

[340challconvert]

Great 1970 Original Mopar Ad
Thanks to Facebook
New Hemi-Challenger for $4275! and MORE

 

[Chryco Psycho]

I'll take the Chall with the Hemi 4 spd & Dana 60 In Plum Crazy for $4300 Please !!

 

[Matt M]

Odd to see the Swinger Dart more than the RT Cornet.....
Cool to see the ad.

 

[tonysrt]

How come with cars that cheap they made money. Now with cars costing 10 to 20 times that, they can't make money. I bought a new 68 Roadrunner for $3000, hardtop, 4 speed and sure grip.

 

[340challconvert]

Tony, you are right
Cars have gotten much more expensive; especially when
compared to average salaries.
I always like to crunch the statistics'

Average Salary 1970 = $9870
Average car price = $3542 (35% of salary)

Average Salary 2020 = $ 46,436
Average car price = $37, 851 (81% of salary)

Sadly, salaries have not stayed equal or better relative to inflation since 1970. The 46K average salary for 2020 quoted above is for 35-46 year olds. Younger people's average salary today is lower.

If you think about it, a $10k average salary was not so bad back in 1970. My first full time salary in 1974 with a college degree (just starting out) was only $6700. My extra part time job as a mechanic; I actually earned a higher hourly rate then my professional job as a teacher.
The difference is that the blue collar "working man" jobs that paid well are less available today to our young people.

These are just average statistics and IMO!

 

[doubleyellow]

The Hemi is amazing, but that Panther Pink Charger has to be 1 of 1. Looks like it ended up in Tim Wellborn Collection at some point. Sold at Mecum (didn't look up price).

 

[340challconvert]

What a great pick up on a rare Panther Charger!
Almost has to be the car from the ad

The Hemi is amazing, but that Panther Pink Charger has to be 1 of 1. Looks like it ended up in Tim Wellborn Collection at some point. Sold at Mecum (didn't look up price).

 

[benlavigne]

That's a made-up ad made for Mopar Collector's Guide for their latest T Shirts... I Think they also have it as a tin sign.

Ben

 

[340challconvert]

Way to go Ben; I did some further searching. Comes up as an ad in a number of places as a collectible garage art and available as a shirt!

Merch :: Garage Art :: 50th Anniversary 1970 Garage Art - Ships July 1, 2020 - Mopar Collector's Guide Magazine

 

[fasjac]

It’s about like today... they financed cars then too. They made a little on the sale up front and most likely the bigger profit was in finance. And other incremental additions accessories, maybe extended warranty (not sure back then) contracts.

 

[fasjac]

I started to comment the other day. Never have seen one in person and few in adds. Neat

 

[budascuda]

Tony, you are right
Cars have gotten much more expensive; especially when
compared to average salaries.
I always like to crunch the statistics'

Average Salary 1970 = $9870
Average car price = $3542 (35% of salary)

Average Salary 2020 = $ 46,436
Average car price = $37, 851 (81% of salary)

Sadly, salaries have not stayed equal or better relative to inflation since 1970. The 46K average salary for 2020 quoted above is for 35-46 year olds. Younger people's average salary today is lower.

If you think about it, a $10k average salary was not so bad back in 1970. My first full time salary in 1974 with a college degree (just starting out) was only $6700. My extra part time job as a mechanic; I actually earned a higher hourly rate then my professional job as a teacher.
The difference is that the blue collar "working man" jobs that paid well are less available today to our young people.

These are just average statistics and IMO!

The cost of a car has actually gone down.
An ounce of gold was about 35 bucks in 1970 when a car was 3500 bucks. So 100 ounces of gold bought you a car.
In 2020, gold is $1700 an ounce and a car is about 35000, which means you only need 20 ounces of gold to buy a car.
Cars are way cheaper today than in 1970s.

 

[budascuda]

Tony, you are right
Cars have gotten much more expensive; especially when
compared to average salaries.
I always like to crunch the statistics'

Average Salary 1970 = $9870
Average car price = $3542 (35% of salary)

Average Salary 2020 = $ 46,436
Average car price = $37, 851 (81% of salary)

Sadly, salaries have not stayed equal or better relative to inflation since 1970. The 46K average salary for 2020 quoted above is for 35-46 year olds. Younger people's average salary today is lower.

If you think about it, a $10k average salary was not so bad back in 1970. My first full time salary in 1974 with a college degree (just starting out) was only $6700. My extra part time job as a mechanic; I actually earned a higher hourly rate then my professional job as a teacher.
The difference is that the blue collar "working man" jobs that paid well are less available today to our young people.

These are just average statistics and IMO!

The cost of a car has actually gone down!
An ounce of gold was about 35 bucks in 1970 when a car was 3500 bucks. So 100 ounces of gold bought you a car.
In 2020, gold is $1700 an ounce and a car is about 35000, which means you only need 20 ounces of gold to buy a car.
Cars are way cheaper today than in 1970s .

 

[seneca]

Just think how much the safety and emissions laws have added to the price of a car in the last 50 years and you have your answer to the prices of cars. It's your government here to help!! When I open the hood of my 72 Cuda I can see the driveway below; when I open the hood of my 19 Challenger I can't see a thing except hoses and plastic boxes.

 

[i_taz]

Tony, you are right
Cars have gotten much more expensive; especially when
compared to average salaries.
I always like to crunch the statistics'

Average Salary 1970 = $9870
Average car price = $3542 (35% of salary)

Average Salary 2020 = $ 46,436
Average car price = $37, 851 (81% of salary)

Sadly, salaries have not stayed equal or better relative to inflation since 1970. The 46K average salary for 2020 quoted above is for 35-46 year olds. Younger people's average salary today is lower.

If you think about it, a $10k average salary was not so bad back in 1970. My first full time salary in 1974 with a college degree (just starting out) was only $6700. My extra part time job as a mechanic; I actually earned a higher hourly rate then my professional job as a teacher.
The difference is that the blue collar "working man" jobs that paid well are less available today to our young people.

These are just average statistics and IMO!

But you know what they say about stats... Lies, Damn Lies and statistics.

$4300 was approaching Corvette prices of $5k back then and there weren't many of either
on the road. Hundred's of thousand's of Valiant's though...

 

[budascuda]

Just think how much the safety and emissions laws have added to the price of a car in the last 50 years and you have your answer to the prices of cars. It's your government here to help!! When I open the hood of my 72 Cuda I can see the driveway below; when I open the hood of my 19 Challenger I can't see a thing except hoses and plastic boxes.

"Here to help!!",
But seriously, don't you like safety and emission control? You gotta admit, all that extra equipment around your engine does make the whole engine compartment look more sophisticated ....

 

[340challconvert]

Always loved that quote from Benjamin Disraeli. Really has been quoted many times since the 19th century.
He had a less well known personal motto when he was Prime Minister; forti nihil difficile, or "nothing is difficult to the strong."

But you know what they say about stats... Lies, Damn Lies and statistics.

$4300 was approaching Corvette prices of $5k back then and there weren't many of either
on the road. Hundred's of thousand's of Valiant's though...

 

[budascuda]

Well they weren't giving away those Valiants for 20 bucks each!
They sold for $ 2500, and they were considered the least expensive car in the market.
Statistics are valuable information.When someone who knows numbers looks at the sales stats, he/she can predict certain things about the person who purchased the vehicle. For instance, one might be able to say the buyer makes about ten grand a year , married, has 2.7 kids , a mortgage of a certain amount and on and on....
Predictions like that help with keeping an eye on savings bonds, retirement funds .... And planing to meet people's needs in the next ten,twenty years.... that is only a few things statistics are good for,, now!, if an unsqrupulous person/s uses this valuable information in order to take advantage of people, well that's too bad.
And as a retired toast master, this is my favorite quote, and its by me,(sorry no Latin version)

Not knowing is ignorance, not wanting to know is criminal.

 

[340challconvert]

buda, I like it; it is so true in today's context.

"Not knowing is ignorance, not wanting to know is criminal"


Sounds really cool in Latin;
"
"Ignorantes enim ignorantia: non scire quod wanting criminalibus"

 

[wantonebadebody]

The cost of a car has actually gone down.
An ounce of gold was about 35 bucks in 1970 when a car was 3500 bucks. So 100 ounces of gold bought you a car.
In 2020, gold is $1700 an ounce and a car is about 35000, which means you only need 20 ounces of gold to buy a car.
Cars are way cheaper today than in 1970s.